Tuesday, December 17, 2013

New Landingpage

Just a quick update on the new website layout.  The new homepage is an interactive news feed.  Once you've registered on the site, you will gain access to your customized feed.  Why is this special?  Well, firstly, it's focused on getting you to interact and contribute to news articles rather then simply passively reading.  If you want sensational news and biased opinions simple pull out your mainstream newspaper.

Secondly, the postings are customized for you.  Think of it as the Apps on your phone but instead, only the relevant apps are presented.  For example, knowing that you have an upcoming networking event would show you other attendees who you may want to speak with.

Lastly, the feed demonstrates the key philosophies of my approach:
     -    Concepts and entities are extracted from their context.  For instance, seeing businesses on a map.
     -    This leads to the ability to "check-in" and interact with the entities in the form of feedback, opinion polls and 3rd party ratings.
     -    The emergence of this Internet of Things also reveals the need for a way to manage this.  My approach makes this possible by putting an Operating System *everywhere.  For example, feedback to a city run park may be the first step in creating a community project around ways to improve it.

Having a clear starting point Concept and applying complexity in layers allows for a more structured approach to problem solving.  Rather then debating behind closed doors, consider instead the value of sharing and participating in our shared challenges.  Check-in to the shared TruthKit.

Tags: landingpage, update

Tuesday, April 03, 2012

Realizing a Return on Investment (ROI)

As you move your development into the commercialization phase, you'll realize the hurdles of acquiring and engaging with your customers.  Here's a concrete exercise you can try.  What you'll be doing is creating a table that matches the "roles" you expect your customers to play matched against your assets which support this.
Step 1:  Profile your current customer and their work-arounds.  For example, maybe your customer spends a lot of time trying to book meetings by phone.
Step 2:   Profile the roles you expect your customers to play.  Stereotyping helps simplify your marketing message and makes it easier to track certain behaviours.  Role engagement will progress as you convert your customers into the ideal model.  My roles include:  a visitor, to inform, to sign-up, a user, active user, paying user, ideal user.
Step 3:  List your assets that have a potential ROI (even if it's not measurable).  For example, my model, my manuscript, my MatchMaker tool, my landingpages, etc.
Step 4:  Create a customer experience map.  You've listed the potential roles of your customer above, but consider their touchpoints as they interact with you service:  awareness, landingpage, background theory, demo, sign-up, user page, pay page.  Similar to a story, you should be able to tell how the user was engaged to become one of your roles.  For example, the user became a donor after visiting the landingpage, learning about my cause, and through clicking the donate button.
Step 5:  Create your customer experience checklist.  The customer experience map interacts with your assets and you should have specific actions or properties which you maintain to support this.  For example, the asset of your Personal Brand will engages the interest of your customer through a blog post.  Voila!

This checklist ties visible actions to your assets and customer experience.  It can be used as the bases for tracking metrics (ie/ click counts) or ensuring that you're maintaining your value proposition.

Tags: roi, assets, business, customer

Wednesday, March 28, 2012

Is it the Tool Maker, Matcher or User?

When a problem is solved-- who is the innovator?  The one who made the tool, the one who used it, or the one who matched those two together.  The often overlooked piece of the puzzle is the tool MatchMaker*  Now that we each have a smartphone in our pocket, we can tap into the commoditization of tools.  If it where easier to find the right tool we could, no doubt, solve our problems more efficiently.
The goal of TruthKit is to match you to the better tool for the job.  Here are some photos to inspire you:

Have you come across any photos that inspire you to use better tools?

Tags: tool, chimpanzee, orangutan, wisdom, crowds, matchmaker

Monday, March 26, 2012

Running on Empty

Like the rest of the country, I'm now running on empty.  After 13,000km I've crossed America.  A lot of sights, a lot people and a lot of lessons learned.  Despite my van turning 23, it still purrs over the hills and through the city.  It has bravely seen the roadways over the Canadian Rockies and west coast of the US.  It now adorns a set of badge stickers from Alberta, Burning Man, Highway 1 and the Katrina Relief effort.

It has eliminated my living expenses to a round $20 per 100km of gas and has enabled me to live among the dense cities and barren lands.  Inside, the leather lazy boy sits reclined in a permanent position waiting for quiet undisturbed computer work.  The tap water, stove, double bed, furnace, fridge and toilet still seem like luxury and I rarely use more then a drop of power from my deep cycle batteries.

It's actually a great metaphor for my computer software work.  It encapsulates the complexities of my living arrangements.  Like a bear, it has everyone stored in order to live comfortably through a season.  Abstractly, it moves through a near perfect X/Y Cartesian plain which has traced a line along the border of Canada and down the west coast of North America.

Its greatest gift?  It has placed me in contact with people that most people pass by.  It has opened conversations and insights with travelers from afar and nearby.  It has painted a better picture of the world we live in then I could ever hope to capture on 'film.'


Tags: van, startup, america

Saturday, March 24, 2012

Pycon 2012 Tutorial Day I

It's always nice to be in a room full of experts.  When they all begin to get excited in the moment -- you know you should be taking notes!

One of the more enlightening tutorials today: https://us.pycon.org/2012/schedule/presentation/228/ dealt with graph theory.  Basically, how to use nodes and links as a basis of your data model.  Think a "family tree" layout, a social graph or simple transactions.  I was introduced to the NetworkX software package for Python.  I may even to get it working with my instance of Google AppEngine (Similar to the recent - feb 28,2012 - support of NumPy).

It can be used to calculate closeness or clustering in social networks or, hopefully, will aid me in my quest to manage a Conceptual network.  Another example of it's use is the wordnik.com application.  They've used mongoDB & python to build a directed graph of all words in English.  When you search on their site, be sure to scroll down to "associative words".

Tags: pycon, python, conference

Wednesday, May 25, 2011

Transactions and the Supply Chain

The role of transactions in computer systems got me thinking about how they're handled in the "real-world".  What's the role of a broker?

Any basic database should reliably execute commands (See ACID test) and can be described as a CRUD system (Create, read, update or delete entries).  By definition, a transaction is typically an exchange of value (goods, services, information or money) between two objects.  It often involves a price, contract/agreement, movement and communication.

In the context of a supply chain, the procurement process deals with acquiring the necessary goods and services for production.  Metrics in this transaction measure quality, time, cost, quantity and location.  Goods typically include raw materials, production goods, maintenance items, supplies or capital goods.  The recurring cash flows requires carefully negotiated contracts based on trade-offs and marginal/cost-benefit analysis.  Steps may include:  information gathering, supplier management and review, negotiation, fulfillment, consumption, disposal, renewal and distribution.

The procurement process typically supports a manufacturing business model.  But consider transactions in other basic business model categories:
    * Brokerage
    * Advertising
    * Infomediary
    * Merchant
    * Affiliate
    * Community
    * Subscription
    * Utility

A broker enables the sales process transaction of buying and selling.  From a Panamantis perspective, an ideal transaction should also include the best-case scenarios for the buyer and seller.  The transaction should be motivated by overall system benefit rather then execution speed or commission maximization.  Common broker services include:

- Information gathering and communication.
- Search
- Marketing
- Screening & monitoring
- Coordinate processes
- Management
- Privacy
- Security
- Appraise
- Market knowledge
- Contact
- Connection

It seems the Panamantis system is itself a broker of virtualized concepts.  Supported by transactions that drives the cycles which power our world.

Tags: procurement, broker

Tuesday, April 19, 2011

Commanding the Most Powerful Machine

I've carefully positioned my cloud based engine such that I now have access to the power of thousands of computers, stacks of data storage, and API interfaces into the worlds' existing marked up data and services.

I've implemented my system with distributed computing architecture based on a finite state machine (FSM) for simplicity and scalability.  Furthermore, my interfaces between functions are based on a generic remote procedure call (RPC) which will allow for later cross-platform integration.

This basically means that within only a few hours, I can now implement a business service function like one of the 3000 APIs on the http://www.programmableweb.com.  Lots of relevant business problems waiting to be solved by start-ups.  Though, merely another distraction along my path to building a much more powerful system.

Tags: programming, api

Wednesday, March 23, 2011

Future Prediction: A Group of Experts

Here's my prediction for the end of 2012.  A group of about 50 (growing to 100) people will emerge who represent forward thinkers and active participants in the worlds' problems and solutions.  They will work as a team while truly leveraging the Wisdom of Crowds.  They will openly create and teach the rest of the world how to solve some of the most difficult and recurring problems.  They will not represent a single government or theory of a nation state.  Their work will be self funding and their compensations transparent.  They will use the newest and best tools while proving the effectiveness of them.  This movement will spur a huge following as DIY (do-it-yourselfers) move from a hardware to a more socialist movement.
Their fundamental system will be based on the structures outlined in Panamantis.

Tags: experts, wisdom, effectiveness